brainstorming
Brainstorming Technology First @SXSW
This year at SXSW, I’m talking about an ongoing experiment I’ve been doing here at R/GA for the past year. It’s not an experiment about software or hardware, nor does it involve social networks or mobile apps, it’s an experiment with the brainstorming process. Specifically, I wanted to see if there was a way we could improve blank canvas brainstorming to take into account the unique nature of digital products and services.

