Technology
Browserless JavaScript Testing
As users expect more sophisticated AJAX, animation and event functionality, the amount, and complexity of Javascript code is increasing. Even small sites and RIAs can contain 100’s of lines of Javascript code. With the increase in complexity comes the potential for bugs. Writing clean code matched with lots of testing is what’s required to keep projects […]
Nexus Q & High Voltage Plasma Arc
All music in this video captured live and emanating from the audio modulated plasma arc situated at the upper rudder of the metal toy. “Yellow submarine playing yellow submarine.” Happy 4th of July everyone!
Google I/O
“Knowledge is power, but enthusiasm pulls the switch.” – Ivern Ball A handful of R/GA attendees were the lucky ones who got a place to sit at the filled-to-capactity Android sessions; we were also thrilled to be part of the keynote audience while athletes descended in wingsuits overhead. However, in my opinion, so far, the most inspiring […]
10 Tips for Avoiding Frontend Single Points of Failure
Last week I had the pleasure of attending an eye opening chat by Google’s Steve Souders at Etsy’s Code as Craft Technology Talk. He focused on Front End Single Points of Failure. Steve made the point that redundancy is not just for hardware. It’s important that our code gracefully recover from failed dependencies. This would […]
Richard Ting on Cannes of the Future
Richard Ting reports having a great time at the Cannes Google+ Hangout working with luminaries and Lion award-winning impresarios. “One of the first panels that I participated on in a virtual plus hangout. Very cool to be a part of a Cannes event while situated in Hell’s kitchen, NYC. It’s Just like Cannes (without the […]
R/GA at Cannes
The following post was written by Nick Law, Chief Creative Officer from Cannes: In some of its ads, Nike claims to give athletes an “Unfair Advantage”. This week at Cannes I felt as though it was R/GA that had an unfair advantage. We had our best week on our industry’s biggest stage, thanks to […]
Using Data to Create a Global Browser and Device Matrix
In an ideal world, any technology project would be able to support all browser and device combinations. The reality is that there are always going to be some users who have ‘the wrong browser’. Clients want to reach as many people as possible, but especially for global brands who operate in a large number of […]
Six Tips For Forging A Strong CMO-CIO Partnership
This article was originally published in Forbes. Much has been made of analyst predictions that chief marketing officers will soon outspend chief information officers on technology. Technically minded CMOs are already major buyers of marketing-related technology, and there’s lots of evidence that forward-thinking brands recognize the overlap in accountability and the need to sync the […]
Rapid Development with PaaS Providers
As an end-to-end hacker, I frequently need to quickly stand up a server up for quick demos, POCs, micro campaigns, or to host some services for my mobile apps. The need for a flexible, quick-to-market, pay as you go platform with tons of development choices has prompted me to explore the PaaS market, which is […]
4 Ways to Keep Your Brand Site Relevant
Co-authored by Ken Erke and Matt Marcus The dot-com as a quarterly updated, rigidly templated content dumping ground is a relic. Consumers expect more from a brand website than the “digital brochures” of the past. In the age of social, the dot-com must be a vital component of the new media landscape–socially integrated, device agnostic, and […]
