R/GA @ SXSW 2014
SXSW is quickly approaching and we’re pleased to announce a host of panels and workshops featuring R/GA employees. Mark your calendars and come check out our sessions – we’d love to see you there!
Friday, March 7
Title: Big Data Inverted: The Best Candy from Strangers?
Who: Chris Colborn, EVP, Global Chief Experience Officer
Time: 12:30pm – 1:30pm
Location: Sheraton Austin, 701 E 11th St, EFGH
In this panel, renowned researchers and digital anthropologists including R/GA’s Chris Colborn explore the implications of the ways social relationships are being transformed by data, dissecting the current and future obstacles, identifying the opportunity for innovation, and providing a call for technology to deliver us to what and who we need, even if it’s unfamiliar.
Saturday, March 8
Title: Welcome to the Mobile Majority: Now What?
Who: Richard Ting, EVP, Global Executive Creative Director, Mobile & Social Platforms
Time: 9:30 – 10:30am
Location: Wanderlust, 206 E 4th St
R/GA’s Richard Ting participates in a panel addressing questions such as: Now that mobile has moved from a side channel to the #1 channel, what are companies doing to win? How has mobile changed consumer behavior? What are business leaders doing to tap into the Mobile Majority?
Title: Building Better Web Apps with Angular.js Workshop
Who: Katrina Bekessey, Director, Technology & Design & Ian MacDowell, Senior Open Standards Developer
Time: 3:30 – 6:00pm
Location: AT&T Conference Center, Classroom 105, 1900 University Ave
During this session R/GA Austin’s Katrina Bekessey and Ian MacDowell will help you learn the basics of Angular.js through concepts like “bidirectional data binding” and “declarative programming,” providing demos and explaining the code behind them, and walking through starter code to help dig into Angular.js to get your own app up and running.
Sunday, March 9
Title: Tomorrow Is Another Day: Surviving A Social Media Crisis
Who: Chapin Clark, EVP, Managing Director, Copy & Kristen Joy Watts, ACD, Mobile & Social Platforms
Time: 12:30pm – 1:30pm
Location: Austin Convention Center, Next Stage EH 3/4
This talk will provide best practices for dealing with all manner of social media crisis, self-inflicted or not and will feature R/GA’s Chapin Clark, who runs R/GA’s copy department and tweets for @RGA and is moderated by R/GA Mobile and Social Platforms Group ACD Kristen Joy Watts.
Monday, March 10
Title: QA Best Practices in Today’s Digital Agencies
Who: Michael Morowitz, Senior Technology Director
Time: 11:00am – 12:00pm
Location: Four Seasons, San Jacinto Ballroom, 98 San Jacinto Blvd
R/GA Chicago’s Michael Morowitz participates in a panel discussing best practices for establishing QA teams to support process, and also how to stay ahead of the ever-changing landscape of technology.
Tuesday, March 11
Title: The Art & Science of Social Listening Workshop
Who: Anne Taillandier, Director of Analytics & Kristin O’Halloran, Manager, Analytics
Time: 3:30 – 6:00pm
Location: AT&T Conference Center, Classroom 106, 1900 University Ave
Drawing from their experience of listening for some of the greatest brands in the world, R/GA’s Anne Taillandier and Kristin O’Halloran will provide attendees with the tools and approach to understand when and how to conduct social listening, make it actionable, and get the most value from it. The two and a half hour long workshop will include guidance, case studies, and a few hands-on exercises.

